Monday, February 12, 2024

On February 12, your professional association began operating as Greater Vancouver REALTORS® (GVR). This rebrand is meant to demonstrate our deep commitment to represent, serve, and advocate for all our Realtors who work and live across the region. 

As part of this transition, we’ve developed this brand story video to convey the fundamental principles and perspectives behind the GVR name.

New websites, social media handles, and emails

We’ve updated our websites to reflect our new branding. Check them out:

All of our email addresses will also now be @gvrealtors.ca.

What about previous REBGV websites and email addresses?

Our previous (REBGV) URLs and emails will automatically redirect to our new websites and emails, but our social media links will not. Please bookmark our new social media accounts for the latest housing market reports, insights, data, and more.  

What’s next?

While we appreciate opinions will vary about the creative elements of any new brand, it’s important to note that we followed best practices at every step of this initiative and worked with a well-regarded design and advertising firm in Vancouver with considerable re-branding experience and expertise.

This change seeks to strategically position us to better achieve our long-term goals around professionalism and innovation in real estate.

We'll share more context and strategic insights around this decision in member communications and at member events in the weeks ahead. In the meantime, we members to keep an open mind about this change before learning more and seeing different ways that this brand can be applied across different channels.

Thank you for being a vital part of this journey. We are excited about the future and the impact Greater Vancouver REALTORS® will have on our community for generations to come.